Creative Work in Football: a career hub for creators
A Telegram career hub, 7,750 strong, where young creators find work in football — and clubs, sports media and brands find the people to make it.
2025
What is "Creative Work in Football"?
"Creative Work in Football" is a career hub in Telegram — 7,750 subscribers — where young creators find work in the football industry, and clubs, sports media and brands find the people to do it. The idea, and the channel itself, belong to media manager Igor Selenov: he pulled football's creative jobs — the ones that used to circulate through personal networks and closed chats — into a single channel.
What market problem does it solve?
The core problem: football had no single storefront for creative jobs — young creators didn't know where to look, and clubs and brands hunted for talent through friends of friends and lost weeks doing it. "Creative Work in Football" closes that gap — it brings supply and demand into one channel and makes a niche labour market visible, so hiring moves faster.
Who is the audience?
The audience runs two ways. On one side, young creators: designers, videographers, editors, SMM managers, photographers and producers who want to make football content. On the other, employers: clubs, sports media and brands who need creative hands.
What does it give the market?
- a storefront: football's creative jobs gathered in one place
- employers — direct access to niche talent, no agencies
- job-seekers — a way into a closed industry, and a shot at the dream job
- the market — a community, and a new norm: "creator in football" becomes a real career
How does it connect to Igor Selenov's other media projects?
"Creative Work in Football" is part of media manager Igor Selenov's football ecosystem. It works the same audience as his Superliga and RFU promo projects, and feeds the industry fresh creators.
Who created and runs "Creative Work in Football"?
The idea and the channel belong to media manager Igor Selenov — author of the concept and publisher of the channel.
Who is the channel useful for as a job-seeker?
Young creators who want to work in football: designers, videographers, editors, SMM managers, photographers and producers. Here they find openings at clubs, media and brands — often their first way into the industry.
Why should a club or brand post a job here?
For direct access to niche talent. The 7,750 subscribers of "Creative Work in Football" are the target audience, so a club, outlet or brand finds someone faster than through an agency.
How is this different from an ordinary job board?
"Creative Work in Football" holds a narrow niche — creative roles only, football only. It's a community where employer and job-seeker share the industry's context and speak the same language.
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